Winners 2016 - 17
Max Design Awards 2017, the coveted platform to launch future designers. Witness the Grand Finale!
Winners of Max Design Awards 2016-17
Tushar Jha- Winner
I was fortunate to be chosen to participate in the third edition of MAX Design Awards. This is a platform which is capable of giving wings to design students like us who are in the final semester of graduation course. The competition prepared me to kick start my professional career. Gratification provided, which is an internship with renowned jury panel and a possible opportunity to work with the MAX Team for their spring summer collection, this definitely encouraged me to give my best and be part of an amazing journey.
Ankit Kajla- Winner
Subconcious plunge is all about diving deeper into yourself. It is really personal to me because it is related to certail events which I have experienced personally. It is about the scars which relationships has left on my character, which I have beenall these yearsunder the layer of emotional pathwork. But rather being just the dark, it has a brighter side also as shadow can exists only because of light. They are corelated. I learnt a lot during that period of time, speacially to selfsustain emotionally. So, there is introduction of lot of layers, volume and asymetry with varied proportions. These looks will have balance of structure and drape in right manner. These looks will be like fresh air in mens wardrobe.
Subconcious plunge is all about diving deeper into yourself. It is really personal to me because it is related to certail events which I have experienced personally. It is about the scars which relationships has left on my character, which I have beenall these yearsunder the layer of emotional pathwork.The journey was about patching up all emotional layers together. But rather being just the dark, it has a brighter side. As darkness cannot exists without light. They are in corelation with each other. So, in this collection I have tried to really plunge into my dark side. Layers with varied cuts and proportions. Every colour has its own nature and emotion so, in the looks patchwork different color are coming together to show how I was trying to balance the diffrernt emotions when I was in certain delima of relationship. Colour are tone of greys, Rusted Brown, and night blue.
Fabric used in the look are wool and Cotton blend for the better flow of the whole look along with Khadi ( handmade ) lining, which brings up the ethnicity in the whole look.
Minimal hardwork is put into theb right places to left up the look. These looks have a right balance of structure and ease along with proportions. I hope you enjoy the looks.
Rishika Gupta- Winner
My interpretation for the dark side theme is alter ego. There is always a negative- shade of black and positive- shade of white aspect to this theory. Each one of us has an alternative personality- an alter ego. It’s the second self which is different from a persons normal self. If a person is an introvert then in most of the cases the alter ego is completely opposite which is the person will be an extrovert and a rebellion. But there is always some connection between the two personalities.
In my concept #The other I" I am projecting this concept through the inside out details of the garments such as using Hong Kong bond seam on the right side of the fabric and I am also using hidden details. Some of my designs do not have a full back, which shows an unexpected change in the visual of the design and also depicts my concept very well. I made a mood board based on this concept with the few artworks I created.
Nayanika Bharadwaj- Best Ramp Appeal
Don't call me crazy
This Women's wear collection derives inspiration from the feelings that Obsessive Compulsive Disorder (OCD), a serious debilitating mental illness causes uncontrollable thoughts, feelings for extreme anxiety, paranoia, etc. and pairs them with graphic elements.
The ready-to wear ensemble derives inspiration from a school-girls outfit , in a darker form, and depicts how it feels to have one half of the brain controlling the other by feeding it unwanted thoughts, like a marionette doll, in the form print, beading and applique, in a shift silhouette with black knit and white crepe organza pleats and ruffles; it also has a back zipper.
The couture ensemble in a more mature form, consist of an immaculate suede pink, dungaree dress with organza pleats, half undone, with graphic hand embroidered and beaded cotton – satin top in dark and a loop button in the back, depicting how everything might seem perfect on the outside, but if you start to uncover, the person might be completely messed up on the inside, thinking they are going insane.